phoneUK +44 203 051 9529 phoneIRE +353 61 513 784

Performance Based, Appointment Setting & Lead Generation Services

It's all about Pipeline and having enough scale & reach to maximize your market opportunity

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Conversion has been an outsourced B2B lead generation company since 2006 helping innovative and exciting Technology and Professional Service companies aggressively grow their new business pipeline.

Appointment setting conversion

Appointment setting

Build valuable new pipeline by meeting your target decision makers from mid level to C level executives even in the worlds largest most prominent companies.

Our experience and insight enables us to interpret complex value propositions, to engage in rich conversations with senior level executives, by understanding them, the environment they operate in and the pressures they face. We empathise with their issues and their challenges. As a result, we provide valuable market intelligence that will help you to identify the right buyers in the right targets at the right time.

Ultimately we arrange qualified senior level business meetings for your sales team. We charge based on our results, not the amount of time we spend prospecting.

Event demand creation conversion

Event demand creation

Conversion will help you identify the right prospects and ensure your event has the right number and level of decision making attendees

Our experience includes successfully sourcing and confirming the right attendees for large symposiums to smaller roundtable events often at the C level.

Data services conversion

Data services

Identifying the exact target market for a particular product or service? Conversion has access to over 100K decision makers across 25,000 companies

Case studies

We work hard to deliver real business value to our clients. To illustrate the contribution we make to Technology and Professional Services businesses, here is a selection of the work we have delivered:

case study conversion

Collaborative partnership drives growth for specialist consultancy Hudson & Yorke

Achieving ambitious growth plans can be challenging for consulting firms, particularly where the founders and Principals are collectively responsible for business development and consulting delivery. Hudson & Yorke found the ideal solution to this issue, by outsourcing their lead generation to Conversion Consulting, enabling their senior management team to have pre-qualified meetings with the right people in their target market. As a result, they have secured several major contracts and have opened many new business relationships to fuel their continued growth.

View case study

case study conversion

Enabling Interoute to grow in new markets

Business growth strategies that have focused on market development can take a long time to deliver a return on investment. Interoute Communications Ltd, the owner operator of Europe's most advanced and densely connected voice and data network, successfully short circuited the process by outsourcing their inside sales function to Conversion Consulting, providing new business and valuable market intelligence to drive further growth. The outcome epitomises how a collaborative working style can make outsource arrangements a highly effective option

View case study

Who we are

Our focus is on quality not quantity as we deliver highly qualified senior level appointments that provide our clients with the opportunity to compete for new business.

We're a team of competitive, highly motivated sales people who want to win for ourselves and our clients. However we're also a conscientious, ethical business and we care enormously about people and building relationships with them.

We have established a track record for helping clients to grow their business thanks to our obsession for understanding the environment that senior executives operate in and our ability to convert complex value propositions into engaging conversations at the senior level of business that often lead to lucrative opportunities.

Conversion Consulting

Work at Conversion

tibcofiservnesslevel 3BroadgateArrk GroupThoughtworksMind Tree

Careers at Conversion

Conversion Consulting is a young company with a team and philosophy to match. We're vibrant, ambitious and follow strictly the "work hard, play hard" mentality.

As a convert, you can make a real impact on the growth of the company. We look for entrepreneurial, passionate and tenacious people. Everyone at conversion has a say in the business.

Benefits for entry level include:

work holidays

25 days holiday

company smartphone

Company smartphone

day off

1 Duvet day


Free tea’s, coffee’s & biscuits

work laptop


annual party

Annual Christmas party

annual kick off

Annual Kick off day offsite

career benefit

Friday beers in the pub

Contact us

Testimonials will change every 10 seconds

Contact us

For an initial discussion on your business requirements or for information on job availability at Conversion, please contact us directly:

UK Office

Conversion Consulting Limited
1 – 9 Hardwick's Square

Tel: +44 203 051 9529


Ireland Office

Conversion Consulting,
Office 3230
Building 3000 Atlantic Avenue
WestPark Business Campus,
Shannon, Co. Clare

Tel: +353 61 513 784